Many candidates are not taken seriously because they claim to be experts in everything and that they can do it all to a high standard. It is possible to be interested in many things and have done many different things, but it is much more difficult to be an expert in everything.
Parents want competent and seasoned candidates, not impostors! They are more likely to be interested in someone who has a specific skill set or a high level of knowledge in a particular field than in a so-called expert in everything…
So nannies, if you want to stand out from other candidates you need to have an area of expertise. If you want to make your profile more attractive to recruiters and potential employers, you need to have specific skills and knowledge.
Having an area of expertise is not just beneficial but essential, and it can significantly increase your chances of getting a position!
Additionally, this will help you better narrow down which positions you should apply for, and it can even be helpful if you decide to transition away from childcare, as you’ll be able to offer consulting or coaching services to parents or less experienced nannies !
Of course, once you have defined your area of expertise, don’t forget to highlight it on your CV if you want to get noticed.
Also, do not hesitate to publicly highlight your expertise on social networks (by creating a professional profile on Instagram for example) parents love it when they can get an idea of a candidate via their nannygram!